We collect information relating to your web activity when you access and browse our website. In particular, we may collect information using ‘cookies’, and similar technologies, designed to provide information to help us improve the use of our website and to better tailor the content we provide.
Cookies are an industry standard, and most major websites use them.
A cookie is a text file that our website may place on your computer as a tool to remember your preferences. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, if you do this, you may not be able to use the full functionality of our website.
The types of cookies we use are as follows:
- Analytical and performance cookies. We use website analytics service providers, such as Google Analytics, that use cookies to analyse our website traffic. These analytics service providers collect information and statistics about our website, including counting the number of visitors and tracking how visitors use the site. These services transmit website traffic data to Google that may be located outside of New Zealand. These services do not identify individual users or associate your IP address with any other data held by Google.
- You can learn more about Google Analytics and the privacy practices of Google by visiting the following links:
- Strictly necessary cookies. We also collect cookies that are necessary for our website to operate and load properly.
- Google Analytics Data Collection
In addition to default data collected through a standard Google Analytics implementation we enable the following data collection features:
- Google signals data collection. Google Analytics collects data about your traffic to provide additional features like cross-device audiences and insights. Google Analytics will collect visitation information and associate it with Google information from accounts of signed-in users who have consented to this association for the purpose of ads personalisation. This Google information may include end user location, search history, YouTube history, and data from sites that partner with Google—and is used to provide aggregated and anonymized insights into our users’ cross device behaviours.
- Granular location and device data collection. Google Analytics collects metadata about the city-level location and granular device details of our website and app visitors so it can provide location and device-based capabilities.
- Personalised Advertising settings. We export our Google Analytics audiences and conversions to our linked Google Ads account for the purpose of delivering relevant, personalised experiences to our users.
Opting out of Google Analytics
Website visitors can opt-out of the use of Google Analytics trackers through Ad Settings or by installing the Google Analytics Opt-out Browser Add-on which provides users with the ability to prevent their data from being used by Google Analytics. This add on is available here: https://tools.google.com/dlpage/gaoptout
In addition to Google Analytics, we use other third-party email marketing tools to track how our website performs to make sure we are constantly improving our services. These third-party sources cannot identify you. All sources are secure and private and are only accessed by Tāhuna Beach Holiday Park. These third-party marketing sources will never contact you directly or share your data for their own purposes.
Email Marketing
Currently we hold a secure account with marketing service Mailchimp. Please see their Privacy Policy here: https://mailchimp.com/legal/privacy.
Social Media Advertising
Currently we use Facebook and Instagram. Please see their Privacy Policy here: https://www.facebook.com/policy.php.